robert hart photography » Photo agency

Cost v Value: Why Microstock ‘Cheap’ Isn’t Good For Your Brand

robert — Wed, 07 Apr 2010 03:33:01 +0000

Hey, it only cost a dollar.

Here’s an excellent example of why microstock really lowers the value of your marketing message. Because it isn’t YOUR message. It’s a generic sea of white faces that anyone with a dollar can purchase and brand as their own.

Next time a client says, “But I can get that at microstock for a dollar,” send them to this link.

Thanks to Chris Barton at Fair Trade Photographer for this revealing peek at how microstock sausage gets made.

You too can be a paparazzi–just show up

Robert — Thu, 22 Nov 2007 03:22:43 +0000

The term paparazzi was used by Frederico Fellini to refer to a character in his 1960 film, La dolce vita. It refers to the noisy buzzing of a mosquito and certainly seems an apt description for the swarm of photographers that hover in the presence of celebrities.

According to The New York Times “people paparazzi” are swelling the ranks of professional photographers pursuing celebrities. Now anyone with a camera–or a cell phone–can join the pursuit.

Corbis loses Usher lawsuit

Robert — Tue, 13 Nov 2007 22:29:02 +0000

Chris Usher filed suit against Corbis for the loss of 12,640 analog images (transparencies and/or negatives) and won a favorable decision two years after the trial’s end.

Monetary damages will be determined in a Dec. 18 hearing.